Colour confidence
Explore colour ideas with guidance shaped around your preferences, complexion and the looks you enjoy. A Stylist Buddy can help you think through tones and combinations so it feels easier to choose what you want to wear.
Stylist is a platform designed to connect customers with influencers, fashion stylists, creators and experienced Stylist Buddies for personal suggestions, recommendations and guidance.
Through the Stylist app, customers can explore available experts and choose direct chat, voice or video conversations. The goal is to make it easier to ask questions and hear a perspective from someone with relevant experience.
Whether you are thinking through an outfit, exploring colours that suit your preferences, or looking for ideas for a particular occasion, you can share what matters to you and receive suggestions shaped around your question. The conversation is personal: you can explain your needs, ask follow-up questions and consider ideas that fit your own sense of style.
Stylist Buddy is a separate application for creators and professionals to build an account, manage consultations, and share their knowledge with users. Stylist Buddies may earn compensation from the company for providing services, subject to onboarding and applicable terms.
For Stylist Buddies, the platform creates a way to connect with customers through chat, voice calls and video calls. Influencers, creators and professional stylists can share their experience, offer fashion and beauty suggestions, and provide personalised guidance through the consultation.
Our vision is a helpful, respectful community where people can connect around their questions and expertise. Our mission is to make personal guidance easier to access and to create a clear opportunity for knowledgeable people to share what they know. We believe good style advice should feel considered and encouraging, while leaving every customer free to make choices that feel right for them.
Explore servicesOur principles
We want every interaction on Stylist to feel useful, considered and welcoming. These principles guide how customers and Stylist Buddies connect and share ideas.
- Respectful conversations: Customers and Stylist Buddies should be able to communicate thoughtfully, ask questions and share perspectives with courtesy.
- Guidance that feels personal: Suggestions should respond to the customer's question, preferences and needs rather than take a one-size-fits-all approach.
- Two clear roles: Stylist is for customers seeking guidance; Stylist Buddy is for influencers, creators and stylists sharing their knowledge through consultations.
- Choice and confidence: Recommendations are ideas to consider, helping customers explore their style while leaving personal decisions in their hands.
- Clear expectations: We aim to make onboarding, consultations and relevant platform rules clear to the people using each application.
By bringing these principles together, we hope to create a community where experience can be shared and personal style can be explored at each user's own pace.
Why it matters
Discover what feels effortlessly right.
Silhouette styling
Talk through silhouettes, cuts and proportions that may work for your comfort and personal style. Use the conversation to explore possibilities and find ideas that feel natural to you.
Wardrobe identity
Bring together the pieces, colours and details you love, and explore ways to make them work for your everyday life and special occasions. The aim is to help you express your identity with confidence, not follow a single rulebook.